Privacy Policy

Halsey Performance

Effective Date: May 1, 2026

Halsey Performance (“we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you provide through our website, services, programs, and communications. This Privacy Policy explains what information we collect, how we use it, and the choices you have.

Important Notice Regarding Text Messaging Data

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Text messaging originator opt-in data and consent will not be shared with any third parties, excluding aggregators and providers of the text message services. All text messaging opt-in data is kept confidential and is used only to provide the services and communications you have requested.

Information We Collect

Information you provide to us:

  • Name, email address, phone number, and mailing address

  • Payment and billing information

  • Athlete information, training history, and performance data

  • Parent or guardian information when services are provided to minors

  • SMS opt-in records and communication preferences

  • Records of inquiries, appointments, scheduling details, service history, and customer feedback

Information collected automatically:

  • IP address, browser type, and device information

  • Pages visited, time spent on the site, and referring websites

  • Information collected through cookies and similar technologies (see “Cookies & Tracking Technologies” below)

How We Use Your Information

We use the information we collect to:

  • Provide coaching and training services

  • Process payments

  • Manage scheduling and send appointment confirmations and reminders

  • Communicate with you about appointments, services, and account matters

  • Improve our programs and website functionality

  • Maintain security and prevent fraud

  • Comply with legal obligations

  • Maintain records of communication preferences and consent

SMS Messaging & Compliance

By opting in to our SMS messaging program, you consent to receive text messages from Halsey Performance related to your services. These include appointment confirmations and reminders, schedule changes, training updates, account notifications, and customer support communications. Message frequency varies based on your participation in our services.

You will receive text messages only if you have explicitly opted in. We keep records of all opt-in actions and comply with the Telephone Consumer Protection Act (TCPA) and applicable regulations.

You may opt out at any time by replying STOP to any message. You will receive one confirmation message and no further texts unless you opt in again. For help, reply HELP or contact us at info@halseyperformance.com.

Message and data rates may apply. Wireless carriers are not responsible for delayed or undelivered messages.

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Text messaging originator opt-in data and consent will not be shared with any third parties, excluding aggregators and providers of the text message services.

Information Sharing

We do not sell, rent, or trade your personal information. We may share information with trusted service providers that help with payment processing, scheduling, website operations, and business administration. These providers are required to maintain appropriate security and confidentiality measures. All of the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

We may also disclose information when required by law or legal process, or to protect our rights, property, or safety. If Halsey Performance is involved in a merger, acquisition, or business transfer, information may be transferred as part of that transaction and will remain subject to the protections in this policy.

Cookies & Tracking Technologies

Our website uses cookies, pixels, and similar technologies to:

  • Keep the website working properly, including booking and checkout

  • Remember your preferences

  • Analyze website traffic and how visitors use our site

  • Measure the effectiveness of our services and marketing

Some of these technologies are provided by third parties, such as our website hosting platform and analytics providers, which may collect information about your use of our website.

You can set your browser to refuse cookies or to alert you when cookies are being sent. If you disable cookies, some parts of the website may not work properly.

Data Security

We use reasonable administrative, technical, and physical safeguards to protect personal information from unauthorized access, use, alteration, or disclosure. These include:

  • Encrypted (SSL/TLS) connections for data sent through our website

  • Payments processed through secure, PCI-compliant third-party processors; we do not store full card numbers

  • Access to personal information limited to staff and providers who need it to deliver our services

  • Password-protected systems and trusted, secure service providers for storage and communications

No method of transmission over the internet or electronic storage is completely secure, so we cannot guarantee absolute security.

Your Rights

You may:

  • Request access to, correction of, or deletion of your personal information

  • Unsubscribe from marketing emails using the link included in those emails

  • Opt out of SMS messages at any time by replying STOP

  • Ask how your information is used

  • Withdraw consent for future communications

To make a request, contact us at info@halseyperformance.com.

Children’s Privacy

Halsey Performance provides services to athletes under the age of 18. We collect information about minors only with the involvement or consent of a parent or legal guardian, and only to provide training, coaching, scheduling, and related services. We do not send SMS messages directly to minors; for minor athletes, a parent or guardian must be the person who opts in to receive text messages. Parents and guardians may contact us to review, update, or delete their child’s information.

Third-Party Websites

Our website may contain links to third-party websites. We are not responsible for the privacy practices, content, or policies of those websites, and we encourage you to review their privacy policies.

Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated effective date. Continued use of our website or services after changes are posted means you accept the updated policy.

Contact Information

If you have questions about this Privacy Policy or how your information is handled, contact:

Halsey Performance
7965 Twist Ln, Springfield, VA 22153
Email: info@halseyperformance.com
Website: halseyperformance.com