Privacy Policy
Halsey Performance
Effective Date: May 1, 2026
Halsey Performance (“we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you provide through our website, services, programs, and communications. This Privacy Policy explains what information we collect, how we use it, and the choices you have.
Important Notice Regarding Text Messaging Data
No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Text messaging originator opt-in data and consent will not be shared with any third parties, excluding aggregators and providers of the text message services. All text messaging opt-in data is kept confidential and is used only to provide the services and communications you have requested.
Information We Collect
Information you provide to us:
Name, email address, phone number, and mailing address
Payment and billing information
Athlete information, training history, and performance data
Parent or guardian information when services are provided to minors
SMS opt-in records and communication preferences
Records of inquiries, appointments, scheduling details, service history, and customer feedback
Information collected automatically:
IP address, browser type, and device information
Pages visited, time spent on the site, and referring websites
Information collected through cookies and similar technologies (see “Cookies & Tracking Technologies” below)
How We Use Your Information
We use the information we collect to:
Provide coaching and training services
Process payments
Manage scheduling and send appointment confirmations and reminders
Communicate with you about appointments, services, and account matters
Improve our programs and website functionality
Maintain security and prevent fraud
Comply with legal obligations
Maintain records of communication preferences and consent
SMS Messaging & Compliance
By opting in to our SMS messaging program, you consent to receive text messages from Halsey Performance related to your services. These include appointment confirmations and reminders, schedule changes, training updates, account notifications, and customer support communications. Message frequency varies based on your participation in our services.
You will receive text messages only if you have explicitly opted in. We keep records of all opt-in actions and comply with the Telephone Consumer Protection Act (TCPA) and applicable regulations.
You may opt out at any time by replying STOP to any message. You will receive one confirmation message and no further texts unless you opt in again. For help, reply HELP or contact us at info@halseyperformance.com.
Message and data rates may apply. Wireless carriers are not responsible for delayed or undelivered messages.
No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Text messaging originator opt-in data and consent will not be shared with any third parties, excluding aggregators and providers of the text message services.
Information Sharing
We do not sell, rent, or trade your personal information. We may share information with trusted service providers that help with payment processing, scheduling, website operations, and business administration. These providers are required to maintain appropriate security and confidentiality measures. All of the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.
We may also disclose information when required by law or legal process, or to protect our rights, property, or safety. If Halsey Performance is involved in a merger, acquisition, or business transfer, information may be transferred as part of that transaction and will remain subject to the protections in this policy.
Cookies & Tracking Technologies
Our website uses cookies, pixels, and similar technologies to:
Keep the website working properly, including booking and checkout
Remember your preferences
Analyze website traffic and how visitors use our site
Measure the effectiveness of our services and marketing
Some of these technologies are provided by third parties, such as our website hosting platform and analytics providers, which may collect information about your use of our website.
You can set your browser to refuse cookies or to alert you when cookies are being sent. If you disable cookies, some parts of the website may not work properly.
Data Security
We use reasonable administrative, technical, and physical safeguards to protect personal information from unauthorized access, use, alteration, or disclosure. These include:
Encrypted (SSL/TLS) connections for data sent through our website
Payments processed through secure, PCI-compliant third-party processors; we do not store full card numbers
Access to personal information limited to staff and providers who need it to deliver our services
Password-protected systems and trusted, secure service providers for storage and communications
No method of transmission over the internet or electronic storage is completely secure, so we cannot guarantee absolute security.
Your Rights
You may:
Request access to, correction of, or deletion of your personal information
Unsubscribe from marketing emails using the link included in those emails
Opt out of SMS messages at any time by replying STOP
Ask how your information is used
Withdraw consent for future communications
To make a request, contact us at info@halseyperformance.com.
Children’s Privacy
Halsey Performance provides services to athletes under the age of 18. We collect information about minors only with the involvement or consent of a parent or legal guardian, and only to provide training, coaching, scheduling, and related services. We do not send SMS messages directly to minors; for minor athletes, a parent or guardian must be the person who opts in to receive text messages. Parents and guardians may contact us to review, update, or delete their child’s information.
Third-Party Websites
Our website may contain links to third-party websites. We are not responsible for the privacy practices, content, or policies of those websites, and we encourage you to review their privacy policies.
Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated effective date. Continued use of our website or services after changes are posted means you accept the updated policy.
Contact Information
If you have questions about this Privacy Policy or how your information is handled, contact:
Halsey Performance
7965 Twist Ln, Springfield, VA 22153
Email: info@halseyperformance.com
Website: halseyperformance.com

